The Fashion Psychology Behind Taylor Swift’s Wardrobe

Have you ever noticed the link between Taylor Swift's wardrobe and her albums? Discover how her outfits tell a deeper story as we explore the fashion psychology behind her iconic looks.

Fashion Psychology, Style Psychology, Editor's Picks, Editors PicksJoanna Karamanis13 September 2024fashion, Psychology, wardrobe tipsComment

Dopamine and buying behaviour

Dopamine, a neurotransmitter made in your brain aka one of the brains pleasure chemicals playing a role as a “reward center”.

Consumer Psychology, consumption, Fashion Psychology, Editor's Picks, Editors PicksJoanna Karamanis26 September 2022fashion, ConsumerismComment

2 Reasons you never have anything to wear!

These are the exact reasons you have nothing to wear

Fashion Psychology, Editors PicksJoanna Karamanis31 March 2020behaviour, psychology, fashion, styleComment

How to make your clothes look expensive

Perception is everything. In a fraction of a second who you really are is not as important as who you appear to be.

How does influencer marketing tap into psychology?

Consumer Psychology, Editors PicksJoanna Karamanis11 December 2019Psychology, Consumerism, Marketing, Influencers, fashionComment